Case Study

In-Arena: NHL

For the last four years, Airborne Mobile has been the preferred mobile partner of the NHL. Now we are enabling individual NHL teams create a closer connection to their fan base through a tailored mobile strategy, including:

  • In-arena promotions
  • Team-branded mobile site (WAP)
  • Team-branded web storefronts
  • Real-time game alerts & premium content
  • Fan opt-in list for future marketing and promotions

Enabling in arena interactivity allows fans to have more fun and play as part of the team. With In-Arena Mobile Promotions, every fan has a chance to win and everyone with a mobile phone can get in the game. Promotions can include:

  • Txt2vote - Vote on the player of the game or team trivia questions
  • Txt2score - Predict which player will score next and get entered into a contest draw or win instant prizing
  • Txt2screen - Send a personal message to the arena scoreboard

With Airborne's in-arena mobile promotions solution, teams can easily set up and run their campaigns independently with our self-management tools. Display the Txt2vote on the jumbotron for immediate, in-your-seat fan action!

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